Category: Web Design

WordPress vs Wix Which Is Best

What You Should Know Before You Create Your Site

Before you can start building a website, you’ll have to choose a content management system. WordPress and Wix are both popular options. They’re user friendly website builders that anyone can work with. It’s smart to look closely at WordPress vs Wix so that you can find a platform that works for you.

Comparing Costs

Creating a website costs money. You’ll want to look at the costs of starting a Wix site and compare those to the costs of launching a WordPress site. Find an option that is affordable to you.

It’s possible to create a Wix site for free. Wix offers a free plan that is a good match for personal sites. Most users, however, will want to purchase one of Wix’s premium plans. These plans start at $5 a month and can cost as much as $30 a month. Discounts are available if you agree to purchase a one or two-year plan.

One of the biggest advantages of working with Wix is that the right plan can provide everything you need. Higher-cost premium plans include hosting, domain names, and more.

If you choose to work with WordPress, you’ll be covering many of your own costs. You’ll have to pay for your hosting, and you’ll have to purchase your own domain name as well. That said, if you already own a hosting package and a domain name, you can launch a WordPress site for free.

Wix is the best choice for users that want everything they need in a single package. WordPress is the right choice for users that want a little more flexibility. You should think about what you need, then look at what it would cost to get these things from WordPress and Wix.

Ease Of Use

If you don’t have a lot of experience building sites, you’ll want to look for a site builder that is easy to use. WordPress definitely has a steeper learning curve than Wix does. Because WordPress is designed to be heavily customizable, it can be challenging to use.

In contrast, Wix is very user-friendly. It doesn’t require you to modify code or make any complex changes. It’s specifically designed for people that aren’t web developers.

If you do have some coding experience, you’ll probably want to choose WordPress. Since WordPress is designed to be flexible, you’ll be able to customize your site as much as you need to. With the right tutorials, you’ll easily be able to alter your site.

If you aren’t comfortable coding, Wix is the safest option for you. With Wix, what you see i what you get. Although Wix does have limits, you should be able to learn how to build a site in no time at all.

Plug-Ins

If you want to add new features to your site, you’ll definitely be pleased with the huge range of plug-ins available for WordPress. WordPress is open source, which means anyone can create plug-ins for the platform.

Currently, there are approximately 45,000 WordPress plug-ins available to download. Many of these plug-ins can be downloaded for free. There’s a plug-in for just about everything.

Because Wix isn’t open source, it doesn’t offer as many options as WordPress does. However, they do have an apps market. In recent months, Wix has been working to expand their apps market so that they can offer more options to their users.

Since Wix apps are specifically designed to be used with Wix, they are less likely to be buggy. Wix also provides support for their plug-ins.

You should take a look at the app market and the plug-ins that are available for WordPress. Look at WordPress vs Wix and see which platform has the kinds of apps you’re looking for.

Support

It’s inevitable that you’re going to have problem with your site at one point or another. If you are having issues with your site, you’re going to want to make sure you’ll be able to get the support that you need.

WordPress has an active and dedicated community. If you’re having problems with your site, you can check the WordPress forums to see if anyone else has had an issue like yours in the past. You can also create a thread so that you can get direct support from people in the community.

Wix doesn’t have the massive community that WordPress does, but it does have a dedicated support team. You can get the support you need in no time at all.

Whether you choose to use Wix or WordPress, you shouldn’t have to struggle to get support. From tutorial to direct support, you should be able to get plenty of assistance. Because both platforms provide plenty of support, you’ll be able to minimize the amount of downtime your site experiences.

Site Design

Site design is an important part of building a site. You’ll want to create a site that looks clean and professional. You’ll also want to make sure your site is easy to navigate. You should consider design when you look at WordPress vs Wix.

Wix currently offers over 500 designs and templates. Every one of these designs is responsive; and most of these designs can be customized in some way. There are designs for all kinds of sites, from e-commerce sites to designs for personal blogs. Unfortunately, once you’ve chosen a design for your site, you won’t be able to change it.

There are thousands of templates available for WordPress, and new templates are being created every day. There are a number of free templates, and there are also a number of premium templates. The cost of premium templates can vary. WordPress themes can be changed with the click of a button.

If you look at a few WordPress and Wix sites, you’ll get an idea of what these sites tend to look like. Both site builders offer a lot of customization, which means you should be able to create a site with the right look and feel.

E-Commerce Capabilities

If you’re interested in running a store, you’ll want to look for a site platform that has plenty of e-commerce capabilities. As mentioned above, Wix offers designs that were created with e-commerce in mind. E-commerce is included in many of Wix’s premium plans. However, Wix places limitations on the types of payment options you can offer.

When it comes to e-commerce on WordPress, your best options are going to be apps. There are WordPress e-commerce apps that come with their own dedicated themes. You’ll have complete control over how your site is designed. You’ll be able to choose a payment option that makes sense to you.

Maintaining Your Site

Your work won’t end once your site has been built. You’re going to want to make sure you maintain your site and keep it running smoothly. WordPress regularly issues security updates for their site. If you do use a WordPress site, you’ll have to be prepared to update your site when a new update comes out.

Wix doesn’t require users to install their own websites. Instead, updates are handled by their technical team. This means that you will have less control, but it also means you’ll have less to worry about. When you work with Wix, you can leave maintenance in the hands of their team members.

Take the time to look at WordPress vs Wix. Make sure you’re aware of the advantages and disadvantages that each platform offers. If you compare these site builders closely, you’ll be able to find the right builder to use for your site. Once you’ve chosen a content management system, you can start working on your site.

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The Best Landing Page Elements For Your Website

Building a landing page is one of those problems that seems easy to do, but is incredibly difficult to do effectively. For the unfamiliar, a landing page is the page that a customer finds themselves on after being directed to your website, and it is perhaps the most important page on your website, only contested by the payment screen.

The landing page is where potential conversions go after they have already been enticed by your content elsewhere, and they are going to decide within a few seconds if your website is worth your time. You had better be utilizing the best landing page elements available if you want to maximize click conversion.

The first thing that you need to remember when building your landing page is that most people seeing it are not convinced about buying your product yet. People click idly, and if what they are looking for is not visible within a few seconds, they are on to the next website. The landing page that caters best to the lowest attention span is the one that snatches up all these idle clicks and converts them into sales, so you need to make sure that yours is up to snuff. So, what are the best landing page elements?

Unfortunately, there is no definitive list of the best landing page elements. Landing pages are extremely unique to a product or service, and they cannot be built by checking a few boxes and calling it a day. The problem with defining the perfect landing page is that landing pages can have widely varying goals.

If your landing page is intended to make a sale, you need to have an extremely punchy pitch encouraging that sale, and an extremely easy to see button that leads to an extremely easy to use checkout process. In the case of sales, one of the best landing page elements you can have is minimizing the scrolling and clicks that need to be done for a customer to give you their money.

Another type of landing page might be focused on signing people up for a free trial of a service, in which case the word “FREE” should be plastered everywhere, a big button should be present, and the trial should require as little signup time as possible. In this case, the most important design philosophy is to get out of the viewer’s way and show them that, yes, this trial is free, try it now without any hassle.

However, just because landing pages need to be unique to your website’s purpose does not mean that there are no guidelines. In fact, most good landing pages do have a few elements in common, regardless of their purpose.

The first and most essential element of a high converting landing page is a brief, attention grabbing headline. This should be positioned so as to draw the viewer’s eye immediately, and it should convey a message to them within a second. Ten to twenty words, and preferably closer to ten, is ideal for a landing page headline.

The headline does not need to be fancy, it just needs to convey why a customer should choose you. For example, if you are a weight loss website, something like “Look Great This Summer!” would be a strong headline. The headline, when positioned such that a customer can not help reading it when they enter your landing page, sets up the mental and emotional tone with which they read the rest of the content.

After the headline, a smaller subheadline should follow up with a persuasive argument. While the headline draws the eye and sets the emotional tone, the subheadline pitches your proposal. Subheadlines are still brief, but can be a little longer, a sentence or two at most.

From the above example, the bolded headline of “Look Great This Summer” could be underscored by an unbolded line saying “Lose weight and feel great! Click here to find out how you can fit into your bikini this summer.” The headline draws the eye and induces an emotional state, while the subheadline takes advantage of the emotional state to make an immediate call to action. Remember that this all needs to happen quickly; the decision to click on something is more of an emotional impulse than a calculated decision, and you do not have time for your potential customer to read a paragraph.

Because you are going for a quick, emotional reaction, pictures are essential for a landing page. The brain processes pictures subconsciously much more easily than it processes text, which means that pictures off to the side will subtly influence the viewer without their needing to be consciously aware of them. While the headline and center stage are occupied by your pitch and the button the customer needs to press, the sides should be occupied by large, colorful, happy images.

You can also place the image or images underneath the text, but this is more difficult to pull off because your text absolutely must be so easily readable that viewers read it without meaning to. In the example above of the weight loss landing page, happy, thin women in bikinis on the beach would be ideal for this. You want to reinforce your emotional message with this; they are imagining being happy because of weight loss, you show them pictures that reinforce this connection.

As you can see, designing a strong, high conversion landing page is all about psychology. While the best possible landing page is different for each and every website, all of the best landing page elements are derived from psychological impulses.

Because clicking on a link is an emotional reaction for most people, your landing page needs to be instantly emotionally affecting such that you induce a click before the viewer gets bored and disengages in about two or three seconds. The most important thing to remember in landing page design is that most people viewing it will not be interested yet; your job is to interest them!

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